SUMMER PROGRAM

THE SCHOOL

The mission of IDRAC Business School is to educate future executives to an outstanding level. Founded in 1965, the school offers undergraduate and postgraduate programs in Management, Marketing, Business, Finance, and International Management.

IDRAC Business School’s philosophy of extraordinary education is first and foremost about enabling students to navigate the professional world so that they can learn about themselves, pinpoint their strengths and unlock their potential for leading extraordinary careers.

Thanks to IDRAC Business School’s close ties with local economic players, students and alumni benefit from a powerful and inspiring network of companies.

Join IDRAC Business School and develop new ways of thinking as well as an innovative vision to shape your career.

 

4 weeks

2 intakes

May, 14th - June, 8th

June, 11th - July, 6th

1 800 Euros

Approximate fees per session

THE PROGRAM

You will have the chance to take French language classes adapted to your level plus cultural or business courses taught in English. Courses are assessed and will allow you to earn ECTS credits that you can transfer to your home university according to their academic policy.

 

 

COURSES

  • Session 1

    Modules Business

    • Tools of Marketing
    • Doing Business Elsewhere
    • French Gastronomy and Art de Vivre
    • Cross-Cultural Perspective

  • Session 2

    Modules Business

    • International marketing of origin bound brands
    • International Brand Management
    • Hospitaliy & Luxury Industry
    • International Experience

  • Session 3

    Modules Business

    • Public Speaking
    • Lobbying, Media and International Politics
    • Personal Development
    • International Marketing