Zhejiang Business College (ZJBC) is a time-honored institution. It has developed from its predecessor Hangzhou Secondary Commercial School, which was founded in 1911.
Embracing its school motto of “Honesty, tenacity, diligence and simplicity” and adhering to the guide-line principle of “nurturing talents and serving society”, ZJBC has, over the past one hundred years or so, turned out a multitude of professionals, among whom are such celebrities as Mr. Luo Gengmo the economist and Mr. Zhang Naiqi the patriot.
For its remarkable achievements in education, the college has been crowned “the talent-nurturing cradle for the business arena of Zhejiang Province”.
The college is well-staffed with 439 full-time teachers, of whom 34 are holders of a senior professional title, 130 have an assistant senior professional title. Most of the teachers have received a good education in relevant areas, more than 280 of them having acquired a master’s degree or above, and over 80% being in possession of a teacher’s dual–qualification certificate. The college also boasts a competent teaching staff.
There are 1 national teaching team and 3 provincial teaching teams. Some individual teachers have also stood out for their excellent work and have been awarded various honors and titles by authorities at different levels. Apart from other strengths, the competent teaching staff has attracted middle-school leavers across the province and the country as well.
At present, the number of full-time students amounts to more than 10,400.
This 3 years higher education joint program between ZBC and IDRAC Business school offer an exceptional opportunity for Chinese students to enroll for a specific program delivered in Hanghzou by Chinese professors and visiting professors.
Every year, French visiting professors are delivering courses at ZBC: French methodology and a unique pedagogy based on a practical approach to learning.
|Face to face course||Level||Course Code|
|20 hours||B2||Cross Culutral Management|
|20 hours||B2||French Business in Europe|
|20 hours||B2||French Market Study|
|20 hours||B2||International Marketing Perspectives|
|10 hours||B2||Financial Market|
|20 hours||B3||Strategic Marketing|
|20 hours||B3||International Trade|
|20 hours||B3||Intercultural negociation|
|10 hours||B3||Project Management|
|20 hours||B3||Business Models|
|20 hours||B3||Services Marketing|
After three years at ZBC, you can complete your higher education joint program in France. You have the choice between Lyon & Paris to study in France directly at IDRAC Business School.
With this option you get an accredited program in France: a Bachelor recognized by the Ministry of Education in France.